Organisation profile

This world, your environment is constantly evolving. And so are you. We at Illuminoo believe that everyone can reach their full potential, in any field you desire. That is why we created NOOMI®, a self-learning and reflective personal AI.

Activites in AI field

We have developed our own explainable AI platform for human-oriented AI applications. We have applied this in various domains where people are now optimally supported by our AI (energy trading, disabled care, and sports).

Contribution to the NL AIC

With our knowledge and expertise in the field of AI and practical applications of human-oriented AI, we hope to contribute to the improvement and acceptance of human-oriented AI in Dutch society.


Together you are stronger, especially as a startup in the field of AI. We believe it is important to be able to share our knowledge and skills with others, and at the same time learn from others.


Participation date
Building blocks & Sectors
Type of participant

Building blocks

The NL AIC collaborates on the necessary common knowledge and expertise, resulting in five themes, also called building blocks. Those are important for a robust impact in economic and social sectors.


AI is a generic technology that is ultimately applicable in all sectors. For the development of knowledge and experience in the use of AI in the Netherlands, it is essential to focus on specific industries that are relevant to our country. These industries can achieve excellent results, and knowledge and experience that can be leveraged for application in other sectors.

    Become a participant

    The Netherlands AI Coalition is convinced that active collaboration with a wide range of stakeholders is essential to stimulate and connect initiatives in Artificial Intelligence. Within fields of expertise and with other stakeholders in the ecosystem to achieve the most significant result possible in the development and application of AI in the Netherlands. Representatives from the business community (large, small, start-up), government, research and educational institutions and civil society organisations can participate.
    Interested? For more information, see the page about participation.